Current & Critical - Alina Martin, WaitWell - Building a Tech Start-Up One Client Problem at a Time

Published: Aug. 2, 2022, 3:58 p.m.

In this episode, Alina Martin, the former CEO of WaitWell, discusses how digitizing workflow and service delivery can help achieve customers\u2019 goals of improving customer service and operations. She explains how COVID-19 forced many service-based businesses to find ways to create socially distanced queues and how WaitWell addressed this problem. Alina also talks about the challenges involved in digitizing operations for big or tech-averse companies that often have trouble crossing the digital divide. Tune in to learn more about how digitizing analog processes can improve your overall operations.