Ep 03: Working at a Sports Entertainment Startup with Dan Holm, CMO of Toms Watch Bar

Published: March 4, 2020, 10 a.m.

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When you think about your local sports bar, a premium viewing experience doesn't necessarily spring to mind. While there might be great food and cheap drinks, the sport-watching element can often be sub-par. The same with going to a stadium. Although the atmosphere may be electric, without top-quality seats, you often just watch the game from the screen anyway. Tom's Watch Bar seeks to bridge the gap between the conventional sports bar and being at the stadium to create an interactive experience that goes beyond passive watching. Leading this innovative startup\\u2019s marketing is Dan Holm, who started his career as the marketing coordinator for Outback Steakhouse.

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