The term "social enterprise" wasn't used much in 1997, so not everyone immediately understood the idea of the new, not-for-profit group that owned its own shrimp quota and invested all the money back into the community. St. Anthony Basin Resources Incorporated, or SABRI, had to manage the quota for the benefit of 16 Northern Peninsula communities - from Big Brook to Goose Cove. Now, more than 25 years later, SABRI has been honoured with a provincial award for Industry Leadership and Excellence. Wayne Noel is long-time chair of the board.