Why Your Cause Should be Active on Instagram

Published: May 16, 2017, 1 p.m.

Today on Cause Talk Radio, Megan and Joe talk to Jeremy McGilvrey, an entrepreneur, author, and trainer who's amassed a massive audience on Instagram. Jeremy is here to share his advice on how causes can use the Internet's hottest property to recruit and engage supporters and to raise money. 

On the show, Megan, Jeremy, and Joe discuss:

  • The business case for being on Instagram. Jeremy's own journey.
  • What exactly is an "influencer" on Instagram, and why you should tap into them.
  • The positive vibe on Instagram that aligns well with causes.
  • Instagram best practices for brands.
  • How to use Instagram hashtags effectively.
  • How to collect email addresses with Instagram.
  • Top causes to follow on Instagram.
  • How underutilized Instagram is by causes.

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