11 BRANDING | Develop a brand that matters! Dramatically increase the value of your business. w/ Yanik Silver, Author of Evolved Enterprise.

Published: Dec. 28, 2015, 8 a.m.

b'Yanik Silver, best-selling author, entrepreneur, and marketing expert, shares insights from his latest book Evolved Enterprise, listed as #1 of "4 new books that can change your entrepreneurial life\\u201d on entrepreneur.com. Yanik discusses how business owners can learn from emerging business models that align a company\\u2019s core competencies with social benefits as part of a powerful long-term differentiation strategy. Discover how to develop a sustainable advantage over your competition, and increase customer and employee engagement, retention, and pricing power!
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