Album 2 Track 2 Marci Grebstein Trifecta CMO now at Famous Footwear, previous JC Penney and Lowes Home Improvement.
Hey Brand Nerds! We are starting 2020 running hard with Marci dropping serious knowledge on variety of marketing topics starting with the importance of being a marketing decathlete. Aside from being a truly elite marketer, Marci is also a wonderful storyteller ranging on topics such as Staples Center in LA, the Tab soft drink brand, training wheels and more.\n\nPlease enjoy this track and learn about a variety of excellent marketing topics highlighted by:\n\n\u2022\tFinding the kernel of consumer truth and weaving it into a brand promise\n\u2022\tUnderstanding corporate culture, and navigating internal politics \n\u2022\tStrategically balancing technology such as AI vs. human to human connection\n\n#marcigrebstein #famousfootwear #cmo #branding #brandsbeatsbytes