Episode 29: Janelle Wylie Still Floating Thanks to Larry
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Today we\\u2019re sitting down with Janelle Wylie, owner of\\xa0\\xa0Lavenders Flowers\\xa0&\\xa0Tono + Co\\xa0in Santa Ana, California, to discuss:
- how she transitioned her career path from speech pathology to floral design
- the impact Larry from Craig\\u2019s List has had on her career
- why and how she rebranded Lavenders Flowers
- how her degree in studio art taught her resourcefulness and helped her build a network of artistic colleagues
- her Bohemian lifestyle while going to college and running a business during the early years
- her unusual college graduation day
- why she likens the floral industry to an accordion
- her\\xa0 uniquely qualified team
- the importance of having a business-minded team member to counterbalance the artistic approach of a designer
- how she keeps her team inspired
- how she learned to dye silk
- how she keeps up with inventory
- her interest in the psychology of color
Links mentioned in this episode:
- Utterly Engaged
- Jacquard Dye\\xa0\\u2013\\xa0Michaels
- Shopify
- Kate Holt |\\xa0Flower Wild
- Accademia Di Belle Arti\\xa0| Florence, Italy