BB+ (Ep. 3) Alison Ellis: Rental Pricing & Floral Markups
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BB+ Guest:\\xa0\\xa0Alison Ellis of Real Flower Business
Two listener questions for today\'s episode:
"How would you suggest designers price out rental pieces that they own?"
"I\'ve heard that floral designers sometimes say they charge \'x\' amount for a boutonniere or a corsage or whatever. Is there a method for upcharging that\'s easy to follow for anyone regardless of where they are and what kind of discount they get from their wholesaler?"
Alison and Amy discuss these two topics related to pricing and Alison gives some great tips and guidelines. Rental item pricing is a frequent question Alison gets on her blog and she has a formula that can work in any market. She also discusses how to set minimum pricing on floral items and how to effectively communicate that to potential customers.\\xa0
Today\\u2019s episode is brought to you by:
CoolBot
Win a Coolbot PRO on the Botanical Brouhaha Blog. Click here for details.
Host: Amy McGee (Botanical Brouhaha)
Sound Engineer: Joel McGee
Original Music: Landon McGee
How to Connect with Botanical Brouhaha:
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