Arming Your Retargeting Playbook - Stephen Siegel (Scopely)

Published: June 9, 2021, 12:16 p.m.

Today\u2019s guest is a mobile games marketer whose focus is on retargeting. He shares his insights on important considerations for your retargeting playbook--from using promos and leveraging incrementality to potential solutions to retargeting on iOS14.5.