Desiree Doubrox Interviews Franca Rothman

Published: Oct. 17, 2011, 5 p.m.

b"Franca Rothman has spent years in international product development. Join Desiree as she interviews Franca and finds out exactly what it takes to get your product to market. If you have a napkin idea or are just starting to develop your product, you won't want to miss this interview and avoid potenitally costly mistakes."