From Eating Tree Bark to Richest Man In South Korea. Born of This Land: My Life Story by Chung Ju-yung.
From Eating Tree Bark to Richest Man In South Korea. Born of This Land: My Life Story by Chung Ju-yung.\nFounders\n#117 The most inspiring autobiography I've read: Chung Ju-yung the Founder of Hyundai\n\xa0Apr 04 2022\xa0\xa0\xa0 83 mins \xa0\xa0\xa0\nWhat I learned from reading\xa0Born of This Land: My Life Story\xa0by Chung Ju-yung.\nUpgrade to start learning from history's greatest entrepreneurs. You will immediately gain access to 247 full length episodes.\n\xa0\nAbout the Book\n\u201cAs a businessman and a hard working laborer born of this land, I feel an infinite sense of pride that I have contributed my share to this country\u2019s breakthrough.\u201d \u2013 Chung Ju-yung\nBorn of This Land: My Life Story\xa0is an English translation of the Chung Ju-yung\u2019s autobiography. Chung ju-yung is the founding chairman of the Hyundai Group. The story begins with the escape from his home to the beginning of Chung\u2019s first auto repair shop. Chung\u2019s personal account of the construction of Soyang River Dam and the Seoul-Busan Expressway, establishment of Hyundai Motors and Hyundai Heavy Industries, and Seosan Reclamation Project are included in the book. Through Chung\u2019s account, we will gain a deeply personal insight into the man who contributed to the Miracle on the Han River.\n\xa0\nAbout the Author\nChung Ju-yung(1915.11.25~2001.03.21) is the founder of Hyundai, which included the global consumer brand Hyundai Motor Company, one of the world\u2019s foremost shipbuilders Hyundai Heavy Industries, and a large number of other affiliates. Born on November 25, 1915 in Tongcheon County, Gangwon Province, in what is now North Korea, Chung ran several small businesses prior to Korea\u2019s liberation from Japanese colonialism in 1945. In 1946, he founded the Hyundai Motor Service Center, and the next year Hyundai Construction Company. These two businesses would blossom into the bedrock of one of Korea\u2019s industrial titans.\nChung presided over the Hyundai group during South Korea\u2019s rise from being one of the world\u2019s poorest nations to now one of its richest. Aside from his many achievements in the world of business, he also helped secure the 1988 Olympics for Seoul and sought to improve relations with North Korea through public diplomacy.\n\xa0\nContents\nPreface for the English Edition\xa0\u2022 viiiEditorial Note\xa0\u2022 xivPrologue \u2022 02\n| Chapter 1 |My Hometown, My Parents \u2022 05My hometown, Tongcheon \u2022 06My childhood and leaving my hometown \u2022 13\n| Chapter 2 |The Birth of Hyundai \u2022 19From dock worker to rice shop owner \u2022 20An auto-repair shop, a fire, and Ado Service again \u2022 25Blessing in disguise at the Holdong Mine \u2022 31Postliberation in Donam-dong \u2022 32Hyundai Auto Service Center, Hyundai Construction, and the Korean War \u2022 36The ordeal of Goryeong Bridge \u2022 49Goryeong Bridge, a blessing in disguise \u2022 54Success is all about timing and decision-making \u2022 59Shin-yung, my brother \u2022 65\n| Chapter 3 |My Construction Business \u2022 71Construction, the key to modernization \u2022 72Going overseas \u2022 75Building the Soyang River Dam \u2022 81The Gyeongbu Expressway: Korea\u2019s main artery \u2022 90I am a builder \u2022 101\n| Chapter 4 |The Hyundai Motor Company and Hyundai Shipbuilding \u2022 105The Hyundai Motor Company gets its start \u2022 106Our first car \u2022 112Dreaming of a shipyard \u2022 128In search of credit \u2022 132Someone crazier than me \u2022 141Leaving a mark in shipbuilding \u2022 144To laugh or cry? \u2022 148The oil shock of 1973 \u2022 152\n| Chapter 5 |Drama in the Middle East and the Milestone Year, 1980 \u2022 157My near-death experience \u2022 158To the Middle East we go \u2022 163High drama in Jubail \u2022 165Hurdle, after hurdle, after hurdle \u2022 171Mock us if you will \u2022 177The \u201cthinking bulldozer\u201d \u2022 183Giving back to society through the Asan Foundation \u2022 185Korea\u2019s business leader \u2022 190A difficult late 1970s \u2022 197Hyundai Heavy Industries under siege \u2022 200A dark period \u2022 206\n| Chapter 6 |The 1988 Olympics and Korea\u2019s Fifth Republic \u2022 209President Park Chung-hee and Korea\u2019s bid for the 1988 Olympics \u2022 210Going all out in Baden-Baden \u2022 214Two years and two months: serving on the Korean Sport & Olympic