My Social Media Journey - Alex Curtis

Published: April 4, 2022, 5 a.m.

First of all, I don\u2019t claim to be a social media expert, influencer or strategist. Our business creates social media content but it\u2019s not a core part of our service. We don\u2019t rely on getting leads for our clients or our own business through social media.\n\nSocial media has had an impact on my business though so I want to explain how, why and what I do, then how this can be used for advisers.\n\nYou'll hear:\n\nWhy do I use social media?\nWhy I don\u2019t try and help everyone with everything\nWhy I don't post much as the company\nChoosing the social media platform\nWhy I cleared out connections & followers\nWhy I follow, I like, I comment way more than I post\nWhy there's no comment left behind\nTypes of content I post\nSocial Media Ads\nWhy I try new things\nWhat I would do on Social Media if I was an adviser