On today\u2019s episode, we\u2019re talking lead generation. Lead generation is essential to growing your business, so today we\u2019re taking a deep dive.\n\nI\u2019m sure you\u2019ve heard of The 100\u2019s List - it\u2019s been around forever and while it\u2019s a good way to get the ball rolling, it\u2019s not everything.