S2E62. Archetype Branding with Yamilca Rodriguez

Published: Aug. 12, 2021, noon

In this episode, Dr. Monikah and Amy interview Yamilca Rodriguez to talk about Archetype branding.

Yamilca Rodriguez is best known as a Former brand Leader at the most significant brand building company globally, the Procter & Gamble Company.

For over decades, she has been helping brands, and individuals create unforgettable brand experiences. She was featured on Forbes Magazine, The Voice-Tribune, The Courier-Journal, Today\u2019s Woman, and StyleBlueprint. She is a 2-time #1 bestselling author of Women Who BossUp and Ignite Entrepreneur.\xa0 She has worked on billion-dollar brands like SKII, Olay, and Crest 3D White, to name a few.\xa0 She was a TEDx speaker and has spoken nationally and Internationally.\xa0 She was nominated for Most Admired Women in the beauty category for two years in a row. She has done everything from teaching yoga to teaching MBA students Design Thinking. When she isn\u2019t creating bespoke experiences, she travels the world, helping women grow their business fashionably.\xa0 She loves spending time with her husband and stepson in their Kentucky home.\xa0