Ep. 38 | How an Unlikely Entrepreneur is Closing the Customer Insights Inequality Gap | with Leslie Na
Leslie Na has been an incorrigibly curious customer researcher for the past 12 years, but now she is launching Truth Bomb, the only customer insights, research, and strategy agency that exclusively serves startups to mid-sized businesses.
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She found that there was an inequality gap in the industry: The #1 factor that divides the successful few from everyone else is customer understanding and the ability to apply that insight throughout a business, and billion-dollar companies do this every day \u2013 but small- to mid-sized businesses don\u2019t always have access to that data, the knowledge necessary to get the insights, or the infrastructure necessary to apply those insights. And that\u2019s where Truth Bomb comes in.
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To learn more, and for the complete show notes, visit: YourBadassJourney.com
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Resources:
- Learn more at www.truthbomb.life
- LinkedIn: https://www.linkedin.com/in/lesliena/
Your Badass Journey is produced by Podcast Masters