Don't Confuse Strategy With Tactics (Or With Garbage)

Published: Aug. 15, 2019, 5:06 p.m.

Several years ago, I read a review in a magazine for consultants of a new book by an \u201cexpert\u201d who advises that since business now moves at the speed of light, the \u201cold\u201d strategic question of \u201cwhere do you want to be X years from now?\u201d must now be \u201cwhere do you want to be a few days from now?\u201d