Published: July 29, 2019, 1 p.m.
Kaila explains:
- Make sure to reach out to influencers that have the same aesthetic as your brand
- Give free products to influencers so they can create content for you
- Use a website that is easy to navigate
- Use pop-ups to get emails and build your email list
- Influencers would usually work with brands with products that they can use
- Experiment and do research with micro-influencers if you are starting out
- Don\u2019t dictate the content to the influencer; Choose an influencer that makes their own content to make it more authentic
- Trust the influencer to create content
- In fashion, you can get a lot of influencers on Pinterest
- Infographics work really well on Pinterest
- Check with the influencer if you can reuse contents that they create
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