Boosting Business Value: A Dive into Strategic Planning with George Sandmann

Published: Sept. 28, 2023, 2 p.m.

In our 100th episode of the Why We Plan podcast, BEI founder John Brown is joined by George Sandmann, CEO of Growth Drive, to discuss the topic of strategic planning and creating transferable value for owners. John and George dive into transferable value as an important metric for evaluating business success and its significance in exit planning. Furthermore, they emphasize the importance of forming a collaborative, multidisciplinary team to tackle challenges and objectives inherent in exit planning, underscoring the essence of a holistic approach in achieving success in the realm of business planning.