Mabinty's career took her from public affairs to international development engagements at the World Bank and GIIN looking at how best to leverage private sector financing to address societal challenges. These experiences led her to Nairobi, motivated by a need to shift gears to create development approaches and solutions that use finance more effectively. Wakiuru worked in the NGO sector but yearned for work with a core emphasis on sustainability and impact. After developing expertise in finance during a stint at the Nest Collective - Wakiurus expertise in finance prompted analysis work on the creative sector which led to her joining HEVA - the continents first investment fund focused on creative enterprises in 2014. Wakiuru and Mabinty, fueled by the same passion to invest in young women in the continent, started LIVE Africa in 2019 to address the gap and opportunity they saw in the sector. Legacy Impact Venture Enterprise Africa (LIVE Africa) is an impact investing company providing Impact Measurement and Management (IMM) services and working to drive capital to African, women-led businesses and gender-balanced teams. The company through expertise in health, education, the arts/creative economy, agribusiness, and technology shapes our practice and investment strategy and offers a combination of skills, including data analysis, research, training on IMM, and impact assessments. In the episode, Wakuiru talked about investor reticence around a financial commitment to creative sectors and talked about the critical need for a less traditional investment ethos around investment and more emphasis on technical assistance and capacity building, highlighting the snowball effect of these inventions in growing and scaling the creative art sector. Wakiuru also highlighted the correlation of womens participation at all business levels with company development and growth.Part 2 of this interview will be released on June 24 so come back to hear the rest of what Mabinty and Wakiuru have to say. Don't forget to listen, subscribe, rate, and review. Contact us at whereisthefunding@gmail.com and let us know what you think of the show, propose questions or suggestions for topics to cover on future episodes.--- This episode is sponsored by Anchor: The easiest way to make a podcast. https://anchor.fm/app