#224 Rory Sutherland- Vice Chairman of Ad Agency Ogilvy & Mather on the Science of Conjuring up New Ideas
Rory Sutherland is Vice Chairman of one of the world\u2019s most respected advertising agencies Ogilvy & Mather.
He is the author of Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life which is one of Sean\u2019s highly recommended books.
On this episode Rory will shake your way of thinking by peeling back the curtain to what it\u2019s like inside one of the greatest minds in advertising, consumer psychology and behavioral economics.
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