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SEOMoz campaign coordinator Scott Willoughby fills us in on their Popular Tools launch announcement made at SMX West, plus Jeff Quipp from SearchEnginePeople discuss his blog post on establishing authority\n\nSupport this podcast at \u2014 https://redcircle.com/webcology/donations\n\nAdvertising Inquiries: https://redcircle.com/brands\n\nPrivacy & Opt-Out: https://redcircle.com/privacy