SEO Bob Gladstein \u2013 died last Friday at age 57.
https://www.seroundtable.com/bob-gladstein-rip-31788.html
Bob was one of the originals. He\u2019s one of the guys who taught second gen superstars like Aaron Wall and Rand Fishkin. He was QWERTY in the early community spaces like Jill Whalen\u2019s High Rankings Forums or the IHelpYou community. On Twitter he was @bubba_ji.
His employer, Overdrive Interactive suggested honouring Bob with donations to the Mass SPCA in his name: @MspcaAngell \u2013 a renowned leader in animal protection and veterinary medicine.
Google Tells You Why...
https://searchengineland.com/google-now-shows-why-it-ranked-a-specific-search-result-350659
Consider your Redirects solid after a year has passed
https://www.seroundtable.com/google-redirect-signals-stick-year-31797.html
Slight differences in how 301 and 302s are treated by Google. 302s eventually become treated like 301s but you\u2019ll get a better bang for buck by using correct one at correct time.
Deal Page or Site? Google just published a Best Practices Guide
https://www.seroundtable.com/google-seo-best-practices-for-deal-pages-31795.html
-Read top few
-More to come? \u2013 e.g. Back in October 2020, Google created a best practices guide for Black Friday promotions.
Search Traffic Drop visualizations
What different patterns might mean and how to diagnose and deal with them (simplified)
https://developers.google.com/search/blog/2021/07/search-traffic-drops
Google\u2019s three strikes and you\u2019re out ad policy
https://www.seroundtable.com/google-ads-three-strikes-and-your-out-policy-31784.html
(X) Warning: First instance of ad content violating our Enabling Dishonest Behavior, Unapproved Substances and Dangerous Products or Services policies. No penalties beyond the removal of the relevant ads.
(1) First strike: Violation of the same policy for which you\u2019ve received a warning within 90 days. The account will be placed on a temporary hold for three days, during which ads will not be eligible to run
(2) Second strike: Violation of the same policy for which you\u2019ve received a first strike within 90 days of the first strike. The account will be placed on a temporary hold for seven days, during which ads will not be eligible to run. This will serve as the last and final notice for the advertiser to avoid account suspension
(3) Third strike: Violation of the same policy for which you\u2019ve received a second strike within 90 days of the second strike. Account suspension for repeat violation of our policies.
Strikes expire (or get renewed) after 90 days. If you\u2019ve cleaned up and have no new issues, consider yourself in good standing. The plate\u2019s clean.
The Forced Acceptance \u2013 G4 is the new Default
Luckily Brie E Anderson from SEJ is there with, 7 GA4 Features that Make it Worth Trying Out
https://www.searchenginejournal.com/useful-google-analytics-4-features/413920/?ver=413920X3
Mueller on how long it takes to rerank a rehabbed site
<a href="https://www.searchenginejournal.com/how-long-to-rerank-website/414181/"...\n\nSupport this podcast at \u2014 https://redcircle.com/webcology/donations\n\nAdvertising Inquiries: https://redcircle.com/brands\n\nPrivacy & Opt-Out: https://redcircle.com/privacy