Google Ads Test And Facebook Expanding Fact Checking

Published: Sept. 20, 2018, 7 a.m.

Google seems to be testing an ad format on mobile search where they remove the description section from the ad. The ad copy is removed, the only thing you see are the headlines and URL. This was being tested on mobile in the bottom ad units.Facebook announced it\u2019s expanding fact-checking efforts to review the accuracy of photos and videos. Until now Facebook\u2019s fact-checking efforts have been focused on reviewing articles to reduce the spread of false news. Going forward, all of Facebook\u2019s 27 fact-checking partners in 17 countries will also be focused on reducing the spread of misinformation through photos and videos. Amazon will surpass Oath and Microsoft to become the third largest digital ad seller in the U.S. behind Facebook and Google. That\u2019s the latest from research firm eMarketer, which predicts Amazon\u2019s ad growth will more than double this year. As eMarketer notes, the change in projection \u2014 up 60 percent from March \u2014 is due to a combination of an accounting change and 10 to 12 percent increase in stronger-than-expected ad revenue growth.\n\nSupport this podcast at \u2014 https://redcircle.com/webcology/donations\n\nAdvertising Inquiries: https://redcircle.com/brands\n\nPrivacy & Opt-Out: https://redcircle.com/privacy