Using Conversations to Create an Experience with Julie Hogan

Published: April 14, 2020, 9 a.m.

Drift's Vice President of Customer Experience, Julie Hogan, shares lessons from her career from Make A Wish to Deloitte to Drift along with how conversational marketing affects customer experience. Listen for Julie's advice to understand the parent \u201creturners\u201d from leave and how to be scrappy in business, not sloppy.