Google AI Changes For SEO -- Dale Bertrand // Fire&Spark

Published: May 9, 2022, noon

Dale Bertrand, President of Fire&Spark, talks about technical changes that impact your SEO performance. Google\u2019s algorithm has become alarmingly astute at understanding user intent and matching the right content to that intent. In an effort to continue driving business results as Google\u2019s algorithm updates increase in frequency, SEOs must focus on serving customer needs first. Today, Dale discusses Google's AI changes and how they impact your SEO. Show Notes

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