Expanding Through Collaborations and How to Move From B2B to DTC

Published: March 11, 2021, 6 a.m.

Ellen Bennett, founder and CEO of Hedley & Bennett, on building her company using old-school methods, expanding through partnerships and collaborations, and how she shifted from B2B to DTC.\n\nUp Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at salesforce.com/commerce