New Research on Commerce Org Design, with Christina Vail, Director of Client Strategy at Profitero

Published: June 7, 2021, 11 a.m.

The number one question on the minds of any commerce executive is how should I organize my teams and processes to drive the right results in the right time? The actual answer\xa0 is always, it depends. But\xa0 there are clear guideposts and\xa0 a maturity curve\xa0 to consider along the way. This episode features two people on this topic: Christina Vail, Director of Client Strategy at Profitero, who has just published a new research report on\xa0 the topic entitled Building a High-Performance CPG eCommerce Organization. She joins Peter along with guest co-host, Lauren Livak, who ran North American Digital shelf strategy at Johnson and\xa0 Johnson and is now a Commerce Strategist for Salsify.