Interview: Live Shopping on the Rise, With Maryam Ghahremani, CEO of Live Video Shopping Platform Provider Bambuser
If you heard there is a commerce experience driving conversion rates of 20-40% on average, wouldn\u2019t you want in? That\u2019s what many brands worldwide are seeing through their live video shopping experiments, and many are doubling down in 2021. Mary Ghahremani, CEO of live video shopping platform provider Bambuser, joined Peter Crosby and Rob Gonzalez to outline the strategies that are working and how brands can test and learn their way into this exciting new commerce experience opportunity.