Justin Nassiri is the founder and CEO of Storybox Inc, a McKinsey alum, and president of Executive Presence, a company that helps executives become thought leaders on LinkedIn. He has a B.S. in Electrical Engineering from the Naval Academy, he is a qualified nuclear engineer, and he is a graduate of Stanford University\u2019s School of Business. In today\u2019s episode, Justin talks about his business and how he helps executives build a following on LinkedIn. You can learn more about Justin\u2019s company at ExecutivePresence.io or reach out to him on LinkedIn.\xa0
Key points include:
05:26: Common mistakes executives make
10:06: Social rules on LinkedIn
15:46: A case study
20:21: Content strategies
Unleashed is produced by Umbrex, which has a mission of connecting independent management consultants with one another, creating opportunities for members to meet, build relationships, and share lessons learned. Learn more at www.umbrex.com.