363. Tekla Back on Nutrition - The Truth behind the Label
In this week\u2019s episode, I talk to Tekla Back, McKinsey alum, former senior vice president of strategy at PepsiCo., and founder of the snack, Keho. Tekla reveals how she got into nutrition, the truth behind the nutritional labels, and how she developed the Keho snack bar. You can learn more about Tekla\u2019s campaign on nutrition by emailing her at tekla@keho.life or visit her company website at keho.life.
Key points include:
- 03:51: The problem with nutritional labels
- 05:34: The math behind recommended daily amounts
- 09:47: What you should know about cholesterol
- 12:53: The missing information on sugar
- 19:03: The factors influencing the FDA
- 22:37: The process of certifying a nutritional label
- 23:44: The impact the FDA has on changing what we eat