Vuki Vujasinovic of Sling & Stone PR
Get all links mentioned in the episode here: bit.ly/202-vukivujasinovic
Skip through the episode:\xa0
00:04 - Welcome to Uncommon
00:22 - Guest introduction
00:27 - Uncommon names & first campaign
04:34 - Childhood: formative memories & parental sacrifices
12:57 - Finding the entrepreneurial spirit
15:26 - PR: theory vs. practice\xa0
19:41 - Being selective with clients
31:21 - Honing the focus & growing the agency
36:38 - Being selective with staff
39:13 - Keeping the work environment fresh
42:01 - Who is doing marketing well?
45:56 - Lessons from Jodie
47:01 - The craft of PR & advertising
49:34 - Triathlons: Vuki Vs. Dan
51:27 - Go to item\xa0
54:30 - Book recommendations
57:36 - Overlooked obvious things
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