3 HARD TRUTHS to Make You an Expert Copywriter

Published: Oct. 13, 2022, 9 a.m.

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Are you ready to become a top-notch copywriter but don\'t know what you\'re doing wrong? Stefan has the answers.

We talked to Stefan Georgi, an expert copywriter, about how he got started and what he learned along the way. His advice may be harsh, but it\'s exactly what you need to kickstart your career.


Niche, niche, niche. We\\u2019re always talking about niches, but Stefan says you shouldn\\u2019t focus on just one\\u2014especially when you\\u2019re just starting out. Why limit yourself? Explore the industries, find your footing, and narrow down once you get experience.


You don\\u2019t deserve anything! Expecting to be paid more because you\\u2019ve been working for a few years is BS. How many wins do you have? What\\u2019s value are you providing? Have you improved? Thinking you deserve more will get you nowhere.


If a client asks for 3 articles, send a 4th. If they ask for 10 emails, send 12. Don\\u2019t be afraid to overdeliver. Becoming an expert copywriter requires experience and the knowledge that you are a service provider. The best way into your client\\u2019s wallet is providing more.


These are just 3 tips to utilize on your journey to becoming an expert copywriter. Hear more from Stefan in our full interview:

https://www.youtube.com/watch?v=g-l9dBcEC4k&ab

 

00:00 Should You Diversify, or Stick to a Niche?

02:17 You Aren\'t Owed Anything

04:39 You\'re a Service Business\\u2014Start Over-Delivering

 

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