Episode 162: Designing for Behavior Change with Amy Bucher

Published: March 24, 2020, 11:03 a.m.

How do you design a product that truly changes people\u2019s lives? Our guest today is Amy Bucher \u2014 a UX specialist focusing on behavior-change design, and the author of Engaged. You\u2019ll learn about the core principles of behavior-change design, how to help users achieve their goals, how accountability works, and how to craft an engaging and motivating product experience.