Sales, Business, and Sales Enablement in South Africa
Sibusiso Msomi is the Managing Director at The Sales Enablement Company. In this session, Sibusiso and The Collaborator will explore Sales, Business, and Sales Enablement in South Africa.
1️⃣Sibusiso shares insights on the growth of business, and the opportunities available to business, in South Africa. Also, while there are 13 official languages in South Africa, english is the prominent language.
2️⃣What concerns do CEOs have in South Africa today? How can their businesses be more effective and get more from their existing teams.
3️⃣In South Africa, very few people understand what sales enablement even is (same as most of the world). So, instead of discussing sales enablement with businesses, they talk about their challenges, identifying gaps, and then they share enablement as a solution for many of the gaps identified.