Delivering content inline with the customer journey
Tino Ho is the Chief Commercial Officer at The Social Revolution. In this chat with The Collaborator, Tino explored '"content activation, how to Mobilise/distribute content inline with the customer journey”. He shared insights around what he is seeing in the market and some tips around how to do it effectively.'
Tino broke down a great approach to the strategy, creation, and delivery of impactful content along the buyer journey in an ever more complex world.
Give a listen, worth your time!