An overview of Enablement in DACH with Benjamin Strathmann
In our inaugural episode of Coffee, Collaboration, and Enablement in the DACH region, hosted by Britta Lorenz of the PDAgroup, we speak Benjamin Strathmann.
Benjamin share his journey into enablement, his view on the status of it in DACH, his love of German wine, and a few tips and tips for a deploying Enablement successfully into your organization.
1️⃣ Enablement must be supported from the top levels of management down.
2️⃣Have a clear roadmap for what must be implemented and when. Benjamin recommends beginning with training and coaching services before moving onto content services.
3️⃣ Have strong and transparent communication between sales, leadership, and enablement.
4️⃣Work with OKRs (Objective and Key Results) as a framework to stay focused on key priorities.
5️⃣Maintain a holistic view of how to best help the business and assist with prioritizing work.