TLW 686: How To Use Story-Telling To Turn Prospects Into Customers with Arina Isaacson

Published: Oct. 6, 2016, 7 a.m.

ARINA Isaacson is a professor at UC Berkeley/Haas School of Business, a consultant and executive coach specializing in Presence, Presentation and Storytelling. For the past 25 years she has consulted internationally with senior and emerging leaders across the globe.