166: LENA Phoenix of XeroShoes

Published: Aug. 12, 2014, 7 a.m.

LENA Phoenix, along with her husband, Steven founded the XeroShoes, a company, that manufactures the popular Xero Shoes, which are a modern spin on the traditional barefoot running sandal \u2014 durable, stylish and affordable \u2014 and so light and low-profile, it\u2019s like you\u2019re not wearing anything.

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Xero Shoes were inspired by the huaraches sandals worn by the Tarahumara Indians of Mexico who were featured in the New York Times bestseller, Born To Run. Their mission? Help people \u201cFeel The World\u201d on a greater scale with Xero Shoes!

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See the infographic show notes at TodaysLeadingWomen.com by clicking here!