579: Ron Lieber - THE PRICE YOU PAY FOR COLLEGE

Published: Feb. 18, 2021, 11 a.m.

Ron Lieber is the author of\xa0The Opposite of Spoiled: Raising Kids Who Are Grounded, Generous, and Smart About Money, which was an instant\xa0New York Times\xa0and\xa0Wall Street Journal bestseller when it was released in 2015.

Ron has been the\xa0\u201cYour Money\u201d columnist\xa0for\xa0The New York Times\xa0since 2008. Before coming to The Times, he wrote the \u201cGreen Thumb\u201d personal finance column for\xa0The Wall\xa0Street Journal\xa0and was part of the startup team at the paper\u2019s Personal Journal section.

His newest work, \u201cThe Price You Pay for College: An Entirely New Roadmap for the Biggest Financial Decision Your Family Will Ever Make,\u201d was published by HarperCollins in January, 2021 and is already a New York Times\xa0and\xa0Wall Street Journal bestseller.

Listen in as Ron connects with Lou and shares some of the research, findings and "a-ha" moments he encountered in writing "The Price You Pay for College" and some of the tough challenges facing students, families AND higher learning institutions.

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