TWiLBM #131: The hunger (games) episode

Published: May 27, 2013, 11:29 a.m.

\n\nOn the show today: Shazam starts tagging in the background; Domino\u2019s delivers Pizza-smelling DVDs; Dunkin\u2019 Donuts gets you out of bed and eating breakfast; UberMedia changes the rules in targeted ads with UberAds; Aruba Networks purchases Meridian Apps to bring indoor location to their hardware; LevelUp partners with NCR; The importance of customer feedback and engagement plus special guest Martin Shen, co-founder of UpOut.

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\n\nFeatured Guest
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Martin Shen, co-founder UpOut. (26:00)
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\n\nApp fascination of the week
MyTime.com \u2013 the Uberization of every service (6:50)

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\n\nTop news of the week
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1. Shazam launches new iPad app with background tagging (10:00)
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2. UberMedia launches UberAds (15:48)
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3. Domino\u2019s delivers DVDs that smell like pizza in Brazil (22:10)
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4. Aruba acquires Meridian (36:40)
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5. Dunkin\u2019 Donuts launches ultrasound coupons in South Korea to get more breakfast business (41:20)
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6. LevelUp partners with NRC (47:05)

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\n\nResource of the Week
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The importance of customer feedback and engagement in a smartphone enabled world (51:25)