When a pancake...isn't a pancake. Andrew Maida is building a breakfast brand that brings delicious, healthier choices to the consumer

Published: Aug. 16, 2022, 1 a.m.

When a pancake...isn't a pancake. Andrew Maida is building a breakfast brand that brings delicious, healthier choices to the consumer. He had a choice -become a tax lawyer, a doctor or run his dad's company. Instead he becomes...a pancake man? Except it's not really a pancake. Andrew takes his experience as a self-taught Ecommerce guy, and becomes an omnichannel retail brand.