EP 154: Navigating Niching Down with Tavia Redburn

Published: April 5, 2022, 6 a.m.

It\u2019s easy to fall into the trap of advertising that we do ALL THE THINGS - saying "no" to work that comes your way can be scary, especially when you\u2019re first starting out as a photographer! But the last thing you want is for your business to come across as a \u201cjack of all trades, master of none.\u201d\xa0 The fact of the matter is that niching down can really benefit your business\u2026 if you do it the right way.

Today, I\u2019m talking to Tavia Redburn about how she successfully niched down into one of the most esoteric subgenres of the field: birth photography. If you\u2019ve been thinking about getting more specific in your business, Tavia gives us a step-by-step process for how to do that (without losing all your income in the process)!

Tavia\u2019s Website
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