EP 102: Raising Your Prices as Painlessly as Possible

Published: April 20, 2021, 6 a.m.

We all have to raise our prices occasionally - sometimes a little, sometimes a lot. If that were as simple as adjusting a few numbers, perhaps price adjustments wouldn\u2019t feel quite so daunting. But there\u2019s more to it than just math\u2026 like, how do you come up with those new prices? How do you justify them to your clients? To yourself? How can you introduce those prices to existing clients in a way that communicates value and keeps them from running for the hills?

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