How Media Ratings Gained Power to Judge (The State of the State of Hawaii)
Early TV Tests Bred Media Rating Criteria. The host for this show is Stephanie Dalton. The guest is Karen Buzzard.
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\nGuest Dr. Karen Buzzard describes her research on the powerful media rating industry from its earliest sources and methods. She discovered how the instruments and famous methods used (like Neilson\u2019s work) helped producers and advertisers decide what shows survive the competition on cable television and other media platforms. She comments on the technical changes in media and the internet challenging today\u2019s rating industry
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\nThe ThinkTech YouTube Playlist for this show is https://www.youtube.com/playlist?list=PLQpkwcNJny6kM9iSIOM9VYSO4dIoRJXz1