Embracing the New Mindset

Published: April 1, 2022, 11 a.m.

Jon talks with Louis Prunel, CEO of BeOP. The company has a common vision: to get rid of the past to reinvent media advertising from the ground up.

In 2015, Louis Prunel and Nicolas Sadki, along with expert investors in media & online advertising founded BeOp (which then was called BeOpinion).

A common vision: get rid of the past to reinvent media advertising from the ground up.

That translated to the construction of a new fully independent ecosystem to get performant ad units, accepted by users, and protect value for premium publishers.

They selected a passionate elite team working in Paris, Montpellier (France), and New York to make that vision a reality.

Connect with Jon Dwoskin:

Twitter:\xa0@jdwoskin
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Connect with Louis Prunel:

Website:\xa0BeOp.io
LinkedIn:\xa0https://www.linkedin.com/in/louisprunel