Tao of Sports Ep. 325 Mark Bradley (Founder, The Fan Experience)

Published: April 21, 2014, 7 a.m.

b'European football doesn\\u2019t have everything figured out when it comes to the fan, says Mark Bradley, who has used his own family as a working lab to ensure that the fan experience at matches is second-to-none. Bradley discusses his thought-processes over the years, trying to pull away that notion that club wins solves everything when it comes to attendance. Bradley talks about ways that he has helped draw families out to local matches and utilizes long-held trust mechanisms to ensure that each team representative is doing their part to promote the organization\\u2019s hallmarks during each match. Twitter: @FanExperienceCo
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thefanexperiencecompany.com \\xa0
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