BROADCASTS.com

b'David Gravenkemper is caught between two wholly different worlds in sports business, the modern day Australian way of selling and the United States version. Gravenkemper took the leap less than a year ago, leaving his Associate Athletic Director position at the University of Washington to held up National Sales for the Australian Baseball League. Gravenkemper discusses the dynamic changes, especially in the way that the ABL sells to its sports fan community, amid membership and personal tastes in specific sports leagues. Gravenkemper talks about his time in his home city of Seattle, both with the UW Huskies and Seattle SuperSonics. Twitter: @DGravenkemper'