If there\u2019s something we can learn from the past lockdowns due to the Covid-19 pandemic, having a great digital presence will help your business to weather the storm. Last year, people turned to digital or online for most of the things they needed. In this Highlights episode, we look back at some of the conversations we had that talk about how maximizing your digital presence can help you achieve success.
Puja Talati talks about why it is so important to define your brand and understand what your purpose as a business is before even undertaking any marketing strategies. She also shares how to effectively use analytics, social media engagement, and also how to measure and leverage foot traffic. Meanwhile, Joey Kilrain leads projects from the idea and research through to execution. His research informs visual decisions, which power the processes and protocols to prove ROI. And finally, Nick Love talks about building brand awareness and digital presence, the importance of understanding your niche target audience, and having different content strategies for each social media platform. Click the play button now and start leveling up your real estate marketing!
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