How to Reach People without paying for leads!
Today's episode we interview marketing guru Scott Hawksworth.
Scott gives some best practices when using the LinkedIn platform. He also shares some mistakes to avoid when trying to grow your reach.
About Scott:
Scott Hawksworth is a 15-year marketing veteran who helps B2B companies build amazing brands, massive audiences, and high-performance marketing funnels.
After helping scale a lead-generation startup which successfully exited to a private equity group, Scott joined the WealthChannel team. At WealthChannel, Scott manages multiple industry-leading brands, and directs strategy and execution of the company\u2019s organic marketing efforts.
Scott\u2019s professional skillset includes all aspects of business-to-business marketing, including branding, SEO, social media, content creation, PPC, and conversion optimization.
Scott graduated from The Ohio State University Fisher College of Business, and resides in Chicago with his wife and daughter.
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