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Welcome back, Product Bosses! Today\'s episode is packed with practical insights as we dive into a coaching session with Claudia, the innovative owner of SHIFT. Claudia\'s unique blend of hospitality experience and a commitment to sustainable, ethical products has begun to make waves in the B2B market.

Claudia\'s recent marketing strategies have shown promising results, but they\'re also proving to be quite time-consuming. In this session, we\'ll explore how to amplify what\\u2019s working and streamline her efforts to maintain momentum without monopolizing her time. Our focus will be on direct communication with customers, highlighting unique selling points, and carving out a distinct niche in the market.

Join us as we unpack strategies to make your business stand out, speak directly to your core audience, and enhance your operational efficiency. Whether you\\u2019re in B2B or B2C, the insights from today\\u2019s discussion will help you refine your approach and accelerate your growth.

Resources:

• Support Claudia\\u2019s business at wearshift.co
• Follow SHIFT on Instagram: @wearshift.co
• Are you a product-based business owner already generating over $100,000 in revenue? It\\u2019s time to catapult your business into the million-dollar league! Join our exclusive FREE Masterclass, Your 3-Step Framework to Build a Million Dollar Product-Based Business in 2024, where you\'ll learn the proven strategies that have helped countless businesses scale up, increase profits, and streamline operations. Break away from the daily grind and focus on what you truly love. If you\\u2019re ready to upgrade your strategy and drive your business beyond the multi-six-figure mark, secure your spot now at theproductboss.com/provenpath. Make 2024 your breakthrough year!

Connect:

• Website: theproductboss.com
• Instagram: @theproductboss

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